Extend Salon is a full service hair salon based in Southern California and specializing in extensions and extension education. We created this brand identity with an emphasis on the salon's overall laid-back, beach inspired brand. Our goal was to bridge the gap between modern / editorial and effortless / laid-back.
Behind the Logo
We took a classic serif font and added customized, intricate details to make this logo an elevated brand for Coronado Photo & Film. With details in the letters that make this distinguishable, we also linked their submark in a way that draws the eye to the connection.